A Thanksgiving technical tune-up
Published 12:00 am Wednesday, November 19, 2008
While Thanksgiving might be considered America’s most traditional meal, Butterball is taking the holiday to the next level and upgrading Thanksgiving 2008.
This year, the Butterball Turkey Talk-Line goes “on demand” and on the go with holiday text messages, interactive online Web chats and a revamped Butterball.com—launching just in time for your Thanksgiving preparation. And like always, the Butterball Turkey Talk-Line experts are now answering questions live at 1-800-BUTTERBALL (1-800-288-8372).
“Over the years we’ve helped families celebrate Thanksgiving by answering questions via e-mail, offering bi-lingual assistance and the TurkeyTalk podcast,” Mary Clingman, director of the Butterball Turkey Talk-Line, says. “Now you’ll be able to get turkey tips, reminders and alerts from us sent straight to your mobile phone.”
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No matter how you get your turkey advice — texts, online, Web chats or 1-800-BUTTERBALL — it starts with the basics. Remember to incorporate turkey tips like thawing your turkey in advance, cooking with an open shallow pan, or refrigerating leftovers within two hours of being carved.
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Turkey tips and holiday help no matter where you are
Check out the new ways to get answers to all your turkey questions this holiday season:
* Turkey Texts – Text the word “TURKEY” to the number 36888 from your mobile phone to opt-in and have tips at your fingertips. Weekly messages from the Butterball Turkey Talk-Line include how much turkey to buy, thawing reminders and turkey cooking times. Messages will be distributed until Dec. 31.*
* Log On – This fall, Butterball.com features a new look and feel with easy-to-find how-to videos, new recipes and cooking calculators. Perfect for holiday first-timers or even experienced chefs looking for a refresher. The site will also be formatted for viewing on mobile devices.
* Chat it Up – Virtually “talk turkey” with the experts and have questions answered during Web chats on Butterball.com November 25.
* Standard text messaging rates apply; may not be available on all wireless carriers. Maximum three text messages sent per week on average until Dec. 31.